Marketing is a dirty thing. Marketing has distorted the perception of the modern man and now he wants and strives for what the marketers have imposed on him. Because of marketers, armpits have become associated with stink and poor hygiene if you don't shave them. And no one will tell you how important hair is because it cools you down and spreads hormones through the air. And no one will tell you that deodorant contains aluminum, which poisons your brain. They won't tell you that deodorant closes your sweat glands and you can't detoxify through sweat and cool yourself through sweat. The important thing is that you buy their deodorants, razors, and depilatory strips.
In this art I have wrapped the image they have created against themselves. A person sees the marketing and nearby smelly armpits of an ungroomed person, and they have a subconscious aversion. Marketing exists to push an unnecessary thing on you, because if you needed it from the beginning, no marketing would be required.