Founded by Matt Monday, Project Phäros is a collection of 10K PFP-style NFTs that place a high focus on culture and lore as a means to create a series of products and experiences for not only the holders, but the participants in the culture the community stands behind. In collaboration with Monday, artist PSSYPPL has created and illustrated the trait base for all of the individual NFTs, with influences from anime, streetwear, rap music, gaming and sneaker culture.
Project Phäros offers access to an immersive experience that gives holders a peak into the brand's world building by way of physical products. Our first offering was Koodos.xyz in 2022. "Koodos" is an album and art piece all in one showcasing augmented reality, artwork, a comic, and actual popcorn into one complete experience.
In addition to digital products Phäros offers "Cultura", a music festival held in the beautiful city of Charleston, SC. Powered by our parent company S.W.I.M. LLC, the festival features a variety of Hip Hop, RnB, & Dance musicians from across the globe. This event is open to the public but offered to Phäros holders as a premium VIP ticket.
Going forward our intentions are to build out the world of Phäros by sticking to a roadmap that continues to build upon the foundation established strictly in culture and culture only.
