Bomb Story: Although The Hundreds started off as a men’s brand, early on, there was a sister line called TENS that shared the same inspiration and aesthetic. Madam was the TENS’ brand mascot and borrowed the same colors and styling of Adam, but reflected the strong and charismatic women that surrounded us in streetwear. Unfortunately, TENS only lasted a few seasons, but Madam was intermittently brought back into The Hundreds’ world, recently making a cameo in the 2021 Adam Bomb collection. Today, she holds it down as an on/off-again love interest for Adam and a good and loyal friend to the Adam Bomb Squad. The Pure Madam is the classic Madam Bomb logo imagined in a number of The Hundreds-approved colorways, pulled directly from our base palette. Unlike most of the other art in the ABS collection, this NFT features the only Madam Bomb that is colored up in these tones. | Background Story:
Horizontal stripes, especially of the yarn-dyed variety, are a staple of The Hundreds' collection. Earlier on, they were derived from the surf knits and beachgoer patterns that graced the backs of Californians in the 1980s. Examples include Hang Ten, OP, Quiksilver, and Gotcha. In the following decade, independent skate brands and rave companies capitalized on stripes across boxy, baggy tops. Whether they're fatter stripes across neighborhood-sanctioned Charlie Browns or pinstripes across suiting or a baseball jersey, The Hundreds' stripes speak to a spectrum of subcultures.
