Jared Leto has been an endless source of inspiration, with his ability to immerse so intimately in the darkness of his characters. The hyper-realistic sculpture of his own head he carried around the Met gala transformed him into a prophetic, immutable icon of the digital era.
As the world rejuvenates, both in speed and functionality, we inexorably age - and so the concept of eternity, personified by Jared’s relic-head, becomes the focus of commON fourth issue. This NFT is a homage to the true sense of eternity which Jared Leto personifies. Artificial intelligence algorithms shape the head right-to-left digital movements.
The accompanying soundtrack features reverse sounds manipulated with the pitch shifter - suggesting the idea of the head’s continuous metamorphosis. A musical and mental loop of digital, sacred sounds and water vapours effects reference Cryogenesis - the very promise of immortality offered by scientific progress.
Creative and Art Director Woo Lee
AI art Umut_Alberto
Sound Designer Fausto Intrieri