Brobel Design. In considering the phrase, “Building a Better Future,” the first word that jumped out at us was building. And what better captures the notion of building than Lego blocks? They’re simple, iconic, and timeless – not to mention just plain fun. They’re adored by generation after generation of children everywhere, and the future, of course, belongs to our children.
So a Lego-inspired theme became our starting point. Giving thought to what would make for a better future, we toyed (no pun intended!) with concepts like world peace and eradicating global hunger, but ultimately settled on the environment and taking care of Planet Earth. With that in mind, old technologies being replaced by cleaner, greener, and safer options seemed like a great approach. We’re happy with the result and are honored to be partnered with Time for this project. (And we sure have a whole new appreciation for the folks behind the Lego movies!)
